Tuesday 17 September 2013

Interlinking and its Effective Role in Blogging

Posted by Tee Jay on Tuesday 17 September 2013

Almost every single blogger wants to optimize his/her blog for search engines to grab organic traffic. They often use numerous SEO tactics to get better results for their blog. Internal linking is also one of those SEO strategies that can help you to get higher search engine rankings. The thing is, internal linking is not a difficult strategy. You can easy link your internal pages or previous blog posts to provide useful and related content to readers.

Importance of Interlinking

What is Interlinking?


Before talking about the importance and role of interlinking in blogging let me describe the term internal linking. Internal linking means linking one page from a domain to other page or linking blogposts on the same domain. Internal linking is a useful strategy that helps to reduce bounce rate, allow users to navigate, improve search engine indexability, provide related information to users, spread link juice around your blog or website etc.

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Importance of Internal Linking:


1. Internal linking is a great way to follow PR juice among your internal pages or blog posts.

2. It helps to increase page views of your blog/website.

3. It improves the indexability and crawlability of your blog.

4. It helps to provide relevant content to your readers easily.

5. It helps users to navigate through your blog easily.

Why you should Interlink your Blogposts?


Interlinking is a good habit. It will help you to keep your visitors on your blog for longer time. Interlinking will also help you to improve search engine rankings of your blog. If you want your readers to stick to your blog then you should interlink your blog posts. You should interlink your blog posts to provide relevant and useful content to your readers which will help you to build a reader friendly blog.

Things to Consider while Interlinking:


• Make sure you link to relevant post. Linking to irrelevant posts can make readers to leave your blog.

• Don’t overdo it, excess of interlinking can make your blog look like a spammy blog.

• Make sure you don’t use your primary keywords as anchor text everywhere can make your blog penalized by search engines.

Tips for Bloggers to Interlink Blogposts Effectively:


Interlinking your blog post is not a difficult task. You can easily interlink your blog posts easily by following the below given tips. These tips will help you to get better results for your blog.

• Interlinking you related blog posts in the new blog posts.

• Don’t link to the home page of your blog or website every time.

• Create pillar articles and interlink your blog posts with them to grab more readers.

• Avoid using no-index and no-follow tag for internal blog posts.

Conclusion:


Internal linking is great way to keep readers on your website for longer time. Every pro blogger is using this tactic to get better results. Now it’s all up to you, how you use internal linking to improve your blogs authority. If you have anything to share with us regarding internal linking then share it with us via leaving a comment.

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